Fr 24.04.2026
10:00 am - 11:00 pm
In the first three webinars, we introduced you to the Microsoft platform and provided an overview of the aspects involved in successfully implementing platform architectures in companies. This webinar takes us into practical application: Learn how to work automatically and in an integrated manner with the "Customer Insights Journeys" module from Microsoft's CRM system.
They generate leads via their website, Outlook, and social networks like LinkedIn. We'll show you how to automatically nurture these leads within customer journeys and how to create pre-qualified leads. We'll demonstrate how the app provides a complete portfolio of tools for successful marketing automation, including forms that automatically populate CRM data and prevent duplicate entries, system-generated emails, and KPIs to help you track progress.
Contents of the webinar
- Greeting
- introduction to the topic
- Live demo: “Customer Insights Journeys”
- Dialogue: Questions and Answers
target audience
The webinar is aimed at managing directors, sales managers, marketing managers and provides valuable information on automation in marketing.
Speakers
Peter Huber He lives in the Ruhr area and has worked in the CRM field for 13 years. He draws on many years of experience in business intelligence and now focuses his work on helping companies achieve a solid data foundation in their marketing and sales processes, enabling them to make confident decisions.
Ingo Dorrie brings a wealth of experience from various industries and roles in IT to his work. He draws on over 30 years of expertise in digitization and process automation. The author of various nonfiction books on process optimization and data-driven organizations takes a holistic approach to topics and uses platforms like Microsoft's for unconventional approaches to solving specific problems. His work focuses on the applicability of systems and the development of data-driven organizations. > LinkedIn profile
Philip Wilde (presenter) advises and supports medium-sized companies in the digital transformation with a focus on ERP and CRM industry software. The focus is on the medical technology and health market sector. > LinkedIn profile
Registration
Register now for this webinar free of charge.
