Powered by Google Translate

The perfect customer journey

April 26, 2022 10:00 am - 11:00 am
This is an online event

A holistic view of the customer journey - the customer's journey from the first contact to the purchase decision and service - is increasingly popular Agenda many companies. Last but not least, the corona pandemic has clearly shown that online shops and stationary trade must be thought of together. The question is no longer whether retailers set up a second mainstay online, but how

In this webinar, the two retail experts Yasemin Pektas and Paul Britzke will show you how retailers can profitably use the customer journey for themselves and what opportunities future-proof software opens up.

Content of the webinar:

  • What is the customer journey of a customer?
  • What touch points does the customer have to my company?
  • How have customer expectations changed?
  • How do I adapt my customer approach to this?
  • How do I create a good and modern customer experience?
  • How do I implement this sustainably with a good online shop?

Target group:

The webinar is aimed at all chain stores, retailers and wholesalers who want to set up or expand their e-commerce activities. 

Your speakers 

Yasemin Pectas
Paul Britzke

Yasemin Pektas (KUMAVISION)
has placed its focus on the retail segment. She advises and accompanies branches and retailers in the digital transformation and the development of omni-channel offers

Paul Britzke (Dynamic Web)
is a consultant at the e-commerce specialist Dynamicweb. Dynamicweb is a provider of a cloudbased e-commerce and digital marketing suite with seamless ERP integration.


Register now for this webinar and find out what potential there is in the customer journey.


 +49 800 5862876