Product descriptions, images, videos, specifications, trim levels, color variations, manufacturer information, 3D animations, safety notices, digital signage content and, of course, pricing and availability: Merchants in particular need a variety of omni-channel solutions with e-commerce components Information in different formats. LS Central can therefore be enhanced with Content Management System (CMS) and Product Information Management (PIM) features. The advantage: all information is centrally maintained at one point and automatically output to the different channels.